11 Resources Every Product Designer Needs To Know

I’ve found myself returning to a few key resources on product design over the years. No matter where you are in your product design journey, the books and articles below can spark fresh thinking about how to improve your product.

1. Finding Product Market Fit

The Product Market Fit Scorecard: Stop Wondering, Start Measuring

2. Defining an MVP

Building Minimum Viable Products at Spotify

3. Software Development Process

What is Agile Methodology

4. Onboarding Users

The Elements of User Onboarding

5. Engaging Users

Designing For The Social Web

6. Optimizing Conversions

Making Websites Win

7. Optimizing Retention

Hooked: How to Build Habit-Forming Products

8. Usability & UX

Don’t Make Me Think

9. Visual Design Patterns

2019 UI and UX Trends

10. A/B Testing

Split Testing 101

11. Email Marketing

Mastering Drip

UX Designers + Product Managers: You're Invited To My Usability Workshop in NYC

Every few weeks I facilitate UX/usability workshops with companies building products in New York City. Over the last few years, over 100 companies have debugged their designs at our free workshops.


If you’re a product manager or designer looking for insight into how to improve your product, head over to UsabilityTest.org to sign up for our next event. We cover everything from UX principles to usability testing to rapid prototyping, and leave you with actionable steps to make your product better.

Data Brokers Are Selling Your Data – So We Built Software to Protect Your Privacy

Data brokers are companies that collect and expose your personal information without your consent. This post is a deep-dive on the data broker industry, what you can do to protect yourself, and how we built software to make it easier to control your private date

What you’ll learn in this guide:

  1. What are Data Brokers?

  2. What sensitive information do they collect?

  3. How do they collect your data?

  4. How can you protect yourself?

  5. How does BrandYourself help you take back control of your data?

Read More

How And Why I Designed BrandYourself's Flagship Software

When I was in college, employers Googled me as part of the screening process. But instead of finding my experience, they found something very different — a drug dealer with the same name.

This inspired me to create software that would help anyone understand, improve and monitor how they look online. I break down why I started BrandYourself, and how it helps people control their online presence.

Read More

A Brief History of 20th Century Science

Over the last century, we’ve significantly evolved our understanding of the universe. Although I design software by day, by night I am a voracious reader. And I’ve found that the best way to really understanding information is to explain it to others.

This post summarizes some of the most influential scientific ideas introduced in the last hundred years.

Read More

You Are More Than Your Job Title: Here’s an Elevator Pitch That Actually Works

How do you respond when someone asks: “What do you do?”

Most people reply:

  • “I’m a lawyer.”

  • “I’m in sales.”

  • “I’m a software engineer.”

But there’s a problem with that.

Naming your professional category is the fastest way to stop a potentially interesting conversation dead in its tracks.

It happens all the time: two strangers meet, swap titles, engage in small talk, then part ways.

They miss the chance to genuinely connect and learn how they can support each other.

I’ve found through personal experience that there’s a better way.

Read More